By Dr. John Sullivan
Sixteen deadly "sins" that managers have
been known to commit.
People who really know recruiting also know that the best
way to understand the overall recruiting process is to visualize
it as a subset of the common business practices of supply
chain management, Six-Sigma quality and customer relationship
management (CRM).
Recruiting cannot reach its optimal impact, nor can it help
drive a firm's "performance mindset," if it views
itself in isolation. Instead, it must view itself as part
of the entire people/productivity process. It's not enough
"just to recruit them," it's equally important
to look at the next step, which is to ensure that top performers
and new hires are continually placed in the right job. And
after a period of time in any job, it's also important to
continually redeploy your employees into other "more
appropriate" jobs.
Unfortunately, we now know that two of the most common
errors that managers make are 1) in placing the wrong people
in the wrong jobs and 2) keeping them in these jobs for
too long.
Right Person/Right Job for Top Performers
By "right person/right job" I don't mean the
traditional "skill fit," but rather the underutilization
of talent by putting top performers into inconsequential
jobs and vice versa. Here's a list of the 16 most common
errors managers make in how they treat and place their top
performers. The common errors are listed in descending order
of importance (in terms of business impact).
A placement error occurs if a manager...
Fails to identify a firm's "mission critical"
positions, and then fails to focus their energies on these
critical positions (10% of all jobs)
Fails to identify top performers, and then fails to treat
them differently than the average worker
Allows a mission critical position to be left open/vacant
Allows a mission critical position to be filled with a non-top
performer
Allows a top performer to remain in a non-mission critical
position (generally because they assume that top performers
will move on their own)
Allows a top performer to have a "mediocre manager"
Allows a top performer to be "stuck" in a mission
critical position beyond their peak growth period
Allows a "bottom performer" to remain on the same
team as a top performer
Other management failures include...
Providing little differentiation (less than 40%) in pay
between the top and the average performers
Allowing a low percentage of all employees' pay to be at
risk (less than 20%), contingent on performance
Not knowing specifically what motivates, challenges and
frustrates every top performer
Not providing every top performer with the resources they
need to in order to succeed (great teammates, budget, a
plan and learning opportunities)
Not providing every top performer with "stretch"
goals and enough on-the-job P&L opportunities to prove
to themselves and others what they can do
Allowing a top performer to get a better offer from another
firm prior to getting a "better" internal offer
from their own firm
Failing to continually "challenge" any employee
to the limit of their expectations
Not measuring and rewarding their managers for doing each
of the above things
Conclusion
"Place them and forget them" is a common approach
to recruiting. But it is equally important to ensure that
the right people are placed in the right positions, so that
top performers can optimize their learning and growth. Unfortunately,
many managers take a cavalier approach to placing workers,
and as a result, they have top performers working in non-essential
jobs. In addition to impacting their morale and retention,
it also affects the firm's productivity, as well as its
ability to maintain a competitive edge.
If you want your team to be productive, it's essential
that you periodically conduct a "human capital audit"
to ensure that the right people are placed in the right
job!
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